• Daily Success Snacks
  • Posts
  • Why Most Power BI Dashboards Fail Executives (Even When the Data Is Perfect)

Why Most Power BI Dashboards Fail Executives (Even When the Data Is Perfect)

The real problem with many Power BI dashboards isn’t the data—it’s that they answer analyst questions, not leadership decisions.

Read time: 2.5 minutes

The first thing that happens at a leadership meeting is the click of a Power BI dashboard with all the slicers, charts and drilldowns displayed. After that, the analyst will explain how to explore by region, product, or customer segment.

After that, the CEO asked one question: "Why did revenue drop last month?"

In response, the room stopped. The filters changed, and the charts were updated... however, the reason for the decrease was unclear, as the dashboard displayed data instead.

What is the best way to Create an Executive Dashboard in Power BI?

1️⃣ Using the Decision to Guide You, Instead of Data
The question asked by the Analyst is “What will I be able to explore” when creating an Executive Dashboard. When creating the Executive Dashboard, the Executive's question is “What am I supposed to do?”
Fix: When creating your Executive Dashboard pages, start each page with the answer to a single clear “decision metric,” for example: revenue vs. target or cost vs. budget.
 
2️⃣ Executives Won’t Click Slicers
Slicers and bookmarks features are not used during meetings/presentations, which are great for Analysts and will rarely be used.
Fix: Pre-build to a visual all the major comparisons i.e., Actual vs Plan, Month vs Month, and Top Drivers.
 
3️⃣ More Visuals = Less Clarity on the Dashboard Page
If there are 20 charts on an Executive Dashboard page, the Executive will view it as complex and not provide any insights.
Fix: Limit all Executive Dashboards to 3 KPIs, 1 trend, and 1 driver visual.
 
4️⃣ Executive Dashboards Should Also Provide Actionable Recommendations
Most historical reporting is very valuable to a leader... however, executives need guidance and recommendations for action.
Fix: Include a “Decision Panel” that summarizes what is different, and what I should do.
 
5️⃣ Root Causes Have to be Obviously Defined
The first question an Executive will ask is, “Why?”
Fix: Use one of the following tools: Variance Waterfalls, Decomposition Trees and or Driver Analysis to show the Executive the root cause, without needing to ask.

💡Key Takeaway: 

The most effective dashboards help leaders make quicker decisions, and data becomes useful only when it eliminates uncertainty.

👉 LIKE this if you believe dashboards should drive decisions—not just display data.

👉 SUBSCRIBE now for practical Power BI, analytics strategy, or better dashboard insights, to think about every week.

👉 Follow Glenda Carnate to receive new and different ways for your data teams to help support decision-making for leadership each week.

👉 COMMENT on what the most confusing dashboard you have ever seen at a meeting is.

👉 SHARE this with someone who is just starting to design executive dashboards.

Reply

or to participate.