5 Brutal Truths Every COO Must Face About Power BI!

These truths make or break analyst careers and determine whether your data drives action or collects digital dust.

Read time: 2.5 minutes

You think your dashboards are working. You think your analysts are delivering insights. But here’s the brutal reality: most dashboards are ignored, errors waste hours, and bad design silently destroys decision-making.

Every COO faces the same challenge… ensuring that data doesn’t just exist, but actually drives results. If your dashboards are failing, it’s not just an IT problem. It’s a leadership problem.

Here are the five truths that will either make your analytics thrive or break your team’s credibility.

Truth 1: Your Dashboards Aren’t Read — They’re Ignored

Problem: Dashboards should be simple. Every element must highlight key metrics within five seconds. (DOMO, 2020)

Fix: Strip down visuals to only the most essential KPIs and prioritize clarity over complexity.

Truth 2: Refresh Failures Waste Hours Daily.

Problem: Refresh errors are a top issue for Power BI users and can stall decision-making. (Augmented Tech Labs, 2025)

Fix: Implement incremental refresh, monitor gateways, and set up alerts to catch failures immediately.

Truth 3: Bad Charts = Bad Decisions.

Problem: Missing titles, vague legends, unexplained abbreviations, or inconsistent axes create confusion and can mislead decision-makers. (LinkedIn, 2024)

Fix: Standardize chart design, use consistent labels, and establish a peer review process for every report.

Truth 4: Over-Engineered Models Kill Trust.

Problem: Complex dashboard layouts slow performance and reduce confidence in analytics. (Tableau Masters, 2024)

Fix: Simplify models, move calculations to ETL, and remove unused fields to maintain speed and clarity.

Truth 5: If Users Don’t Trust Numbers, Dashboards Die.

Problem: Inconsistent or bad data undermines decisions and user confidence. (Atlan, 2023)

Fix: Build strong data governance, maintain a single source of truth, and ensure transparency across reports.

Key Takeaways:

  • Simplicity wins. Dashboards must deliver clarity, not decoration.

  • Reliability builds confidence. Users trust data that refreshes smoothly and consistently.

  • Design is strategy. Good visuals protect against bad decisions.

  • Performance equals trust. Slow models signal chaos behind the scenes.

  • Transparency sustains usage. When users see where data comes from, they keep returning.

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